Friday, July 27, 2012

#001: Intro to Product Launch ? The Media Boss

In The Media Boss Podcast, we help you to succeed with your marketing and media efforts, and this show is for you! Whether you?re expert who?s been in the field for years ? or you haven?t even made your first move yet! We can all reach for higher levels of success in business and in life!

This Week?s Quick Tip:
  • Your logo is your fingerprint for your business: Highlights on several reasons why a logo is a good marketing tool for your business. You?ll find great tips if you?re planning to design or redesign your logo.
Feature Segment:

In today feature segment, I?m sharing with you couple of ideas and insights. Which may help you in launching or re-launching your product or service! Along with three steps, which are centered around product marketability, not product development.

  1. Research Your Market.
  2. Create, Market and Test Your Prototype.
  3. Bring Your Product To Market (aka Product Launch.)

Studying product launches failures can help to protect product developers and marketers from making the same mistakes, so I?ve highlighted one of the biggest product launch failures. Nevertheless, learning from other?s mistake ? mistakes even big companies make ? can help you avoid them.

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Source: http://www.themediaboss.com/001/

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